WEB DEVELOPMENT SERVICES
There is a point in time when a business realises its website has become a more of a hinderance than a high performing asset . Perhaps it is a friend of the founder who mentions the site needs a bit of love, sometimes it is a campaign that should have driven enquiries and didn’t and sometimes it is the slow creeping awareness that the thing you are sending people to does not reflect the business you have built and has not for a while.
Working with founders, marketing teams and commercial leads across the UK and internationally, and from our base in London and Surrey, we have been delivering custom website development and web development services for over twenty years across marketing sites, ecommerce, web application development and enterprise platforms and the clients that tend to find us are the ones who have reached the point where they know the site is costing them more than it is making them and they need a web development team that understands what the finished thing actually needs to do for the business.
WEB DEVELOPMENT AGENCY
What Success Looks Like
Success is when the new site starts bringing in enquiries from the type of clients you want to work with or the marketing team are free to update pages and launch campaigns without raising a developer ticket and its when someone looks you up before a meeting and the site does the job of making them feel like they already know you.
Problems We Solve
The site ranks lower every month and you have traffic but nothing is converting, or the business has moved on but the site still looks like the old version of it. Sometimes its the web development agency that built it has gone quiet and now nobody knows where to go for help.
We optimise
After launch is when we get to see how people actually use it, where they come in, where they go, what they avoid and where they drop off. Every insight leads to an update and every update gets the site closer to doing what the business goals need it to do.
The Work That Speaks for our Agency
INVICTUS GAMES
A case-for-support site built to drive real backing
ORBUS SOFTWARE
Helping a market leader shape their clients’ digital futures
CLEARSTONE ENERGY
A web platform built for growth
OUR DEVELOPMENT SERVICES
What We Build
Marketing websites: We design and build sites that tell your brand story clearly, builds trust with your users, and turns attention into action.
E-commerce platforms: For some people this is Shopify and others its WooCommerce or something custom, we focus engaging user experiences, high search rankings and great conversion rates.
Enterprise & CMS platforms: For those times when content at scale meets governance, security and integrations. Sitefinity gives larger organisations full control of their brand and content whilst maintaining compliance.
Custom applications: We design and develop platforms like SaaS products, client portals and tools that integrate into your internal systems.
Modern front ends: Headless content management systems, Webflow and other modern technologies give you more creative freedom with potentially more security and faster page load times.
OUR AGENCY DEVELOPMENT PROCESS
How We Deliver It
Discovery: We start with questions. like what does the site need to do? who are your target audience? why should they care? and what are the current blockers, we call this our discovery phase.
Front-end engineering: Our user interfaces are built to feel invisible., everything is responsive, accessible, and designed to work across a range of devices and browsers whilst providing an engaging user experience.
Back-end development: The back end has to be resilient or like a house of cards everything topples over, We optimise CMS’s like WordPress for minificaton and caching and for custom application we rely on servers less infrastructure.
Performance & security: We benchmark our sites for both security and performing using Googles own Core Web Vitals, we run load tests and adhere security to the OWASP Top 10 guidelines.
DevOps & workflows: We use CI/CD pipelines, staging environments and containerisation in our process to ensure automation reduces risk by removing human error
Lifecycle support: We have a range of support packages from patching and updates to retainers for SEO, CRO and digital marketing.
CUSTOM WEB DEVELOPMENT COMPAN
Our Point of View
We believe a full stack web development project should be judged the same way you judge any other business investment, does it make the business more money than it costs. That sounds obvious but most web development firms never have that conversation because they are focused on delivering the brief rather than questioning whether the brief is right. The web design that actually perform are almost always the ones where someone asked hard commercial questions early.
We have been doing this long enough to know that the technology almost never the problem. Custom web development built on the wrong strategy will underperform every time and a modest site built around a clear understanding of what the customer needs will beat it. That is why we start every project with your customers and work backwards because that is the only way to make sure the web development expertise we bring is actually pointed in the right direction.
FAQs
Questions were asked before we are hired
How much does a new website cost?
This depends on a number of factors but there are trends so for example, a straightforward marketing site usually sits somewhere between £8,000 and £30,000. A new website with ecommerce can be around £15,000 and a bespoke SaaS platform, or mobile app with complex feature and integrations start from around £80,000 and scale upwards. However, we do need to understand your business objectives before we can give you a quote which is why we commit time to you as part of our discovery process to get under the skin of the business.
How long does a web build take?
There are patterns here too, a simple marketing site with content ready can be done in around six to eight weeks and a medium sized site with a proper design process usually runs three to four months. Larger builds with enterprise systems, web app development or complex integrations take longer and can run to a year or more. However the timeline is almost always shaped more by decisions, content sign off and feedback rounds than it is by the custom web development services alone.
What platforms do you build on?
For marketing sites we use WordPress, Webflow and Framer and for e commerce websites and online stores we usually recommend Shopify or WooCommerce depending on the complexity of the catalogue and the integrations needed. For larger organisations that need content governance and enterprise systems we use Sitefinity and for bespoke software development builds our web developers work across React, Node and Python depending on the architecture.
Do you do design as well as development?
Yes, we are a web design agency as much as we are a development team and most of our projects start with strategy and design. We have an in house design team that handles everything from brand identity through to UX and interface design.
Do you build mobile apps too?
Yes, mobile app development is something we do and part of our comprehensive web development services, we build on React Native where the budget or timeline does not quite stretch to native builds for iOS and Android, and for more complex digital products we tend to build natively. The advantage of working with one team across web and mobile apps is that the seamless integration between the two is built in from the start rather than bolted on later.
How do you handle SEO?
We build every site with search engines in mind from the start, clean code, proper site architecture, Core Web Vitals, structured data and page speed are all part of how we build rather than things we retrofit at the end. If you need ongoing keyword strategy and content work beyond the build we have an SEO team that can pick that up. A site that nobody can find is not much use to anyone regardless of how well it is built.
Can you work with our existing systems?
Yes we can as most software projects we do, involve some level of seamless integrations with bespoke solutions or existing tools. Projects with complex integrations are something we deal with regularly across multiple industries.
How do we know the site will perform?
We like to benchmark every site against Google’s Core Web Vitals before it goes live and we security hardening against the OWASP Top 10 as standard. We believe that a web presence is only as good as the experience people receive when they get. . After launch we monitor and we flag issues before they become problems rather than waiting for someone to notice something is broken.
What makes a good web development brief?
The best briefs we get are the ones that focus on business growth and project outcomes rather than a list of features. They tell us who your customers are, what you need them to do when they land on the site and what is not working about what you have now.
Do you offer website maintenance?
Yes, website maintenance is something most clients take up after launch because a site that does not get looked after starts declining fairly quickly. We have support packages that cover patching, updates and monitoring and retainers for ongoing digital solutions like SEO, CRO and paid media. The launch is really just the beginning and the clients that get the most from their sites are the ones that treat it as something that keeps improving rather than something that is finished.
Who will we be working with?
You will always work with a dedicated team from discovery through to launch as the team in the strategy conversation is the same team overseeing the build so context does not get lost and decisions do not have to be re-explained every few weeks. We a small group of senior people backed by a wider network of specialists thats we bring in when the project needs technical expertise we do not carry full time.
Where are you based?
Our website development company is based in London and Surrey and work with founders, marketing teams and enterprise clients across the UK and internationally. The majority of our client relationships run across multiple projects because once a dedicated team knows your business and how you like to work the tailored web solutions we build just get stronger.
OUR DEVELOPMENT SOLUTIONS
WordPress
We use it more than anything else, it’s reliable, flexible and easy for most teams to pick up. You can get content live quickly and make it attractive to the search engines easily too.
WordPress AgencyWebflow
Its great when you need to move quickly, its very visual and flexible to edit, you can deploy with easily and it comes with its own content delivery networks for faster page load times.
Webflow AgencySitefinity
This really shines for the larger organisations with lots of content and require strict content governance around it. It handles permissions, translations, workflows and API integrations to third party platform well.
Sitefinity AgencySitecore
For when you really need to scale, its great at personalisation, handling lots of users at once and supports global rollouts easily.
Shopify
Still the king when you want to sell online, it fully loaded with features tout of the box that you dont need to develop, for most clients we just apply their branding and give them some training and they are away.
Shopify Development AgencyWooCommerce
This is great when you already have a WordPress ecosystem and we can bolt this on. You get the familiar WordPress interface with the flexibility of Shopify.
WooCommerce Agency