WORDPRESS WEBSITE DESIGN
Most businesses that come to us for a new website are in one of two places, either they have a site that was built years ago and it was perfect at the time but now things break regularly when plugins are updated, or they are starting fresh and they have been told WordPress is the right choice but every agency they have spoken to describes it differently.
The work we do best sits in the in-between, whether is a founder whose business has outgrown what their site can do or a marketing leader who is tired of raising developer tickets to create a new campaign or a product team who needs a platform they can run themselves.
We are based in London and Surrey and we work with startups, growing businesses and established brands all over the UK and internationally, they all have an ambition that is bigger than the current website is capable of. We believe that behind every WordPress project we take on is someone’s reputation and a bet they have made that this time the build will actually deliver what the platform is capable of.
WORDPRESS DESIGN AND DEVELOPMENT AGENCY
What Success Looks Like
A WordPress site that generates leads consistently, ranks for the terms that actually matter to your business and keeps visitors long enough to convert. Your marketing team can publish pages and run campaigns without raising a developer ticket and the site still looks and feels like your brand a couple yours after launch.
Problems We Solve
Your site gets traffic but not enquiries or your pages rank for the wrong terms or not at all. Your team wants to move at the pace you want but every change needs a developer and every update risks breaking something and the site looks like the company you were two years ago not the one you have become.
We Optimise
Launch is when we get to see how real users use the new site,w look at where they drop off, what content is attracting attention and what gets ignored. Then we refresh any user journeys that are frustrating those users, update the content and adapt the SEO strategy as the SERPs evolve.
Custom WordPress Sites in Action
NATIONAL EXTENSION COLLEGE
From hidden to human
MORGAN CONTRACTORS
A component-driven WordPress build as strong as their work
CLEARSTONE ENERGY
Putting people at the heart of the UK’s low carbon energy network
WORDPRESS WEB DEVELOPMENT SERVICES
What We Build
Marketing websites: We build WordPress sites that bring in business., the kind where your team can publish new pages, run campaigns and update content without waiting on a developer and the design stays consistent no matter who is editing. Search Engine Optimisation is a large consideration from day as any website needs to visible from the moment it goes live.
Ecommerce platforms (WooCommerce): We build online stores convert and drive sales, not just display products. We design the buying journey around how people actually purchase, keep it fast on mobile devices and connect it to whatever payment, shipping and CRM systems the business already runs.
Multilingual & global sites: We setup WordPress so you can publish in multiple languages and regions without your SEO taking a hit or your content team losing their minds.
Customer portals & dashboards: Secure platforms where your clients or your team can log in, see what they need and get things done. Whether its gated content, reporting or workflows, we build the user journeys so it reduces you admin.
Headless WordPress setups: We use headless content management systems for businesses that need to push content across multiple channels from websites to apps and customer portals. Your editorial team needs to retain full control of the CMS while the front end is free to be as fast and flexible as your ambitions.
OUR APPROACH TO ENTERPRISE WORDPRESS SERVICES
How we deliver your new website
Strategy-led builds: We start with your customers, what they are looking for, how they search and what you need them to do when they find you. The structure of the site comes out of that thinking and the design sits on top of it. Getting that wrong is how you end up with a site that looks great but nobody can find.
ACF blocks & components: We ensure that your editors get an experience that easy to use, has consistent layouts, reusable sections and guardrails that keep everything on brand. You should not need to call us to publish a page.
Plugin discipline: Every plugin we install has to be justified, because each one could be a security risk, a possible performance hit and something that needs updating each month.
SEO & CRO foundations: We believe that no site should be invisible to the search engine and technical SEO comes as standard with our builds with page speed, schemas, URL structures, internal linking and user flows are all considered.
Editorial control: Roles, approvals and guardrails so your team can publish confidently and marketing is not sitting in a queue waiting on developers.
LONDON BASED WORDPRESS AGENCY
Our Point of View on WordPress
WordPress powers around 40% of the internet and there is a reason for that. Developer resources are everywhere, if you ever want to bring things in house it is easy to hire for and you are never left with something niche wondering how you are going to support it.
We have been building component-based design systems on WordPress for over eight years now and we have not used a template in all that time. The flexibility it gives you over page layouts, over how you tell a story down the page, over creating campaign landing pages on the fly with a component system is unparalleled. That is why we recommend it. It is not a dead end, it is a platform that grows with you and one you will never struggle to find people to work on.
FAQs
Frequent questions our WordPress agency gets asked before we are hired
Do you only build on WordPress?
Mostly yes, we have been doing wordpress development for over a decade and it is the right answer for the majority of briefs we see. The design and development process we have built around it, particularly our component design systems, means we can move quickly without cutting corners. If another platform genuinely made more sense for your business needs we would say so but WordPress covers almost everything and we know it inside out. We are a wordpress development services team first and that technical expertise is what you are paying for.
How do projects usually start?
The process begins with understanding what is actually going on with your current site or your business if you are starting from scratch. We look at where you are losing users, what the digital strategy needs to achieve and what is realistic for the budget. From there we map out the information architecture and the wireframes.
Can you work with our current site?
Yes and that is a big part of what we do. and a lot of our work is taking existing wordpress websites and making them work more effectively, whether that means rebuilding the templates into a component system, sorting out performance optimisation, fixing the seo friendly structure or just cleaning up years of plugin bloat. You do not always need to start from scratch and sometimes the smartest move is improving what you already have rather than throwing it away.
Will our team be able to manage it?
Yes absolutely or we have not done our job, every website we build comes with a component system and editorial workflows so your team can publish pages, update content and build landing pages without calling us. We design the editing experience around the people who will actually use it as when your editors are confident the site stays fresh and your business grows without being dependent on a development agency for every change.
What about SEO?
We believe no marketing website should have Search engine visibility straight out of the gate. We ensure all URL structures, schema markups, a clean taxonomy, fast page loads time and internal linking shows google whats important on your site. We also offer seo services beyond the build if you need help with organic traffic and ongoing keyword strategy and content.
Do you offer support after launch?
Yes we offer ongoing support packages that cover security monitoring, plugin updates, performance monitoring and making sure the site is running smoothly month to month. Some clients need dedicated support on a retainer and others just want us on the end of the phone when something comes up. Either way we do not disappear after launch because that is when the site actually starts doing its job and you need to know someone is watching it.
How do you keep WordPress secure?
We keep wordpress secure through regular updates, security monitoring and making sure the plugins are on the latest versions. We also handle backups so if something does go wrong you are not scrambling and nothing is list. The aim is to keep the ship steady in the background so you do not have to think about it.
Can you handle complex builds?
Yes and we have done plenty of complex builds over the years and it all comes down to planning them properly and not leaning on too many wordpress plugins. We will design a block library, set up the architecture cleanly and handle any api integrations or payment gateways as the project needs. We have built custom themes with multi-language support, membership systems, client portals and WooCommerce setups with large product catalogues. The more complicated it looks from the outside the more important it is that the system underneath is simple.
Do you also design or just develop?
We do both, we are a web design agency as much as we are a development team. The people who design your site understand how it will be built and that matters because it means no gap between what gets presented in a mockup and what actually goes live. We use interactive prototyping so you can see and feel how the site works before we write a line of code. Custom design is where most of the value sits because that is what makes your site feel like yours.
What is your take on plugins?
We have love hate relationship with plugins, but in general less is more. The WordPress ecosystem is massive but not every plugin deserves a place in your new site. Each one you add is a potential conflict, a security surface and something that needs maintaining so we only install what is genuinely needed. That discipline is what keeps high performance wordpress websites responsive and stable long after launch and it is where a leading wordpress development agency earns its money.
How do you measure success?
We get asked this a lot and it’s always by whether the site deliver results for your business such as did your enquiries go up, did your organic traffic improve or did your team actually start using the CMS without calling us every week. We agree business goals at the start of every project and we measure against them. Some of our best work has been ongoing improvements to existing wordpress sites where the KPIs just keep climbing because we kept refining what is there.
What makes you different?
Whilst wehave delivered some beautiful web designs for well known brands, we are still founders and business owners ourselves. That means we treat your money like it is ours and if a job needs more time we do not clock out we finish it properly. We are a dedicated team with a proven process and what we build is fully optimised and tailored solutionsfor your business. That balance of experience and founder mentality means you get a trusted partner who cares about your business growth.
We are so pleased with the design and vibe of our new site, it’s been a great experience to work with you all and helping us capture our TwoChics vibe into a beautiful site! I wanted to particularly thank you for organising everything, dealing with all of our requests and ensuring this was a smooth experience.
Martini Siu TWO CHICS MEDIA