BESPOKE SOFTWARE SOLUTIONS
Most of the time people find us because their growth has slowed, whether its a SaaS platform that’s hit a glass ceiling in conversions or a marketplace that needs more visitors or better onboarding, or a portal that feels clunky and leaks members and sometimes its simply a business system thats holding them back.
We’re a London and Surrey team who build engaging and memorable digital products from SaaS platforms to marketplaces and portals to analytics dashboards or internal tools. We are a mix of strategy, user experience design, and developers and work with founders, product leads and enterprise teams who want their software to do more.
OUR THOUGHTS ON BESPOKE SOFTWARE DEVELOPMENT PROJECTS
What success looks like
We judge success by what the software does for the business, whether is more sign-ups, a better retention or just more leads or sales. Sometimes it’s cutting the admin so people can get on with their work, sometimes it’s new revenue because a process finally scales.
Problems we solve
Most teams find us when growth stalls, a SaaS platform that’s not converting, a marketplace that’s lost momentum, or a product that breaks the moment traffic spikes.
We optimise
After launch is when we get to see how people use the product, what do they do, what coverts and where they get confused, once we can see it we can optimise it.
The work that made the difference
CYSIAM
Making cybersecurity assessments simple
ROCKETER
Making paid media reporting an asset
CHAINBREAKER TECHNOLOGIES
Making sustainable home refits simple
BESPOKE SOFTWARE DEVELOPMENT SERVICES
What We Build
SaaS platforms: We build SaaS software all around the user experience to achieve the business goals. whether its acquisition, onboarding or retention we ensure your platform is always available and accessible.
Marketplaces: We help marketplaces grow by getting both sides of the coin moving, whether its buyers finding what they need or sellers finding new clients.
Membership and portal systems: We design secure portals for organisations where members can access resources, renew subscriptions, or connect with other members,
Business software and internal systems: This is where we take manual processes and turn them into tools for operational efficiency, this could be anything from order tracking to job management or an ai automaton to ale document creation.
Data dashboards and reporting: We build complex dashboards that pull and manipulate data from multiple sources to give you a real-time, visual interface on whats happening and where to focus next.
Legacy system replacement: We modernise the old technology that internal teams still rely on but no-one really likes.
AI-enabled applications: We bring AI in where to give you a super-power, whether its to summarise data quickly, speed up content creation or handle automating the mundane.
Consumer and mobile apps: We build apps to make people lives easier, ones that help them book or buy something, ones that help them stay motivated or simply ones that keep that updated and informed.
OUR BESPOKE SOFTWARE DEVELOPMENT PROCESS
How We Deliver It
We’re not a software house that just ships great code, we’re an agency that builds products around people, a clear digital strategy and optimised for growth in marketing.
Strategy: Every project starts with understanding the business and asking questions like what’s driving growth, where are the blockers and how does the product address this.
User experience: A great product only comes from a great user experience and a stable technology platform. We focus heavily on the user experience and use these decision to drive the technology not the other way around.
Development: We work in agile sprints and are transparent with our tickets and sprint releases so you always know what’s being built and when.
Quality assurance: We use both internal QA for our sprint releases and always bring in an external QA team to validate our builds before launch, after all one should never mark their own homework.
Launch support with marketing: Launch day is so much more than just pushing the software live, it’s about ensuring campaigns are ready and the marketing site’s tuned to back it up.
Ongoing support – tech and performance: Launch is when get to see how people user it, from where they go to where they get stuck, we review all your data points to track conversion, retention and performance.
CUSTOM SOFTWARE
Our point of view
We believe software should be built around people and the business and never the technology, the strategy, the user experience , development and the marketing should all work together, with data points from any discipline deeding back into creating a better product.
Thats our superpower and why we work the way we do. The same team that defines your strategy also defines the user experience and creates the code all to ensure that the end product performs better
We build digital products that earn attention, become part of the daily habit and help grow the business. We are a blend of commercial focus, creative design with technical depth and it’s why our clients trust us to keep evolving their platforms long after launch.
FAQs
Questions we are asked before we are hired
Why do companies choose bespoke software?
Its usually when the off the shelf software your using are no longer effective or your adjusting your business workflows to suit the software. This is the time business turn to bespoke solutions to ensure your business processes are followed and you own the IP and source code so as your business grows the software can be updated to help you maintain your competitive edge.
How does your development process work?
We always start with a discovery phase where we get to ask lots of questions about your existing systems, your business processes, your goals and your audience. Its in these initial stages we get to fully define the exact requirements to create a digital strategy and create a seamless experience for the users as well as how this new platform may link to your other internal systems.
How do you handle legacy systems?
Most legacy systems are existing software that nobody wants to touch but everyone still relies on. You have to start by auditing whats there, what does it do, what does it talk to, what data is captured and how is it processed as well as the code if its not to legacy. Sometimes we have to rebuild from the ground up whilst other times we can wrap an APIs around it to keep operations running.
What makes your team different?
We are different because we are an agency and not a software house, Our team blends software developers, designers, and marketing strategists who plan how the product goes to marketing and how it grows over time t’s that mix of creative thinking, technical expertise and commercial insights that makes us different.
How long does a project usually take?
It depends on what we’re building along with the scope and complexity. for example mobile applications can run a 5-6 months while full bespoke development projects often run from 9 months to over a year.
Can you integrate with our existing tools?
Yes, that’s a big part of what we do, we build connections between your existing systems and other general tools like sales, CRM or accountancy packages. Our bespoke developers need to fully audit and understand how everything stitches together before they can create any tailored software.
How do you price bespoke software projects?
This is straight forward, we price for the discovery phase first, out the the back of that once all the business requirements and business models are defined we provide a full pricing breakdown and timelines.
What happens after the software is live?
Once users are in monitoring for user behaviour is key to optimising for more sales or sign-ups or conversions. We look at all the analytics data to ensure the platform is optimised, sometimes adding new features if necessary. We have various on-going support and maintenance retainers available to help steer budgets.
How secure is bespoke software?
As the whole point of going bespoke is to customise it to your exactly requirements we can build into whatever security your compliance team demands, obviously there are some staples here like oWasp top 10m GDPR and Pen Testing but your CISO team may insist on ISO27001 or other standard too. We are happy to work to any compliance terms.
Who owns the software when it’s finished?
We try to keep this simple, as soon as bills are paid IP is transferred. You own the code and any project artefacts like documentation that was build for your unique business. You can still run it with us, take it in-house or hand it to another partner later. By you have ownership it gives you freedom to scale and change direction whenever you need.
Do you train our team to use it?
Yes all the time, every project has handover sessions, clear documentation and walkthroughs for your internal teams. We show you how to manage the system, add data, or users and your tech team how to support it.
How do we get started?
We usually start with a free consultation, please reach out via our contact form or give us a call with a short description of what you are looking to achieve and we will setup a workshop or 2 to understand your goals, business requirements so that we can accurately quote you for the discovery phase.
