the power and passion

Dave Reeder – Made Simple Media

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Dave Reeder founded Made Simple Media in West Sussex, creating a company that simplifies the digital challenges for clients. His agency specialises in web design, e-commerce, SEO, and social media integration and provides bespoke solutions to enhance business growth.

Reeder’s journey reflects his passion and dedication to the field, underpinned by the value of collaboration, quality, and transparency, leading to high client retention.

His story underscores the importance of being inspired by others and the impact of surrounding oneself with a supportive community in the entrepreneurial landscape.

Introduction: Rediscovering the Spark

It’s been a while since I last penned down my thoughts. Today, I’m drawn to the compelling narrative of passion and dedication in business, a revelation reignited during a recent rendezvous with Dave Reeder, the visionary behind Made Simple Media. Our conversation, unfolding over a casual drink, wasn’t just a catch-up but a profound reminder of what it takes to embark on the entrepreneurial journey.

made simple media

The Inspiration Behind Made Simple Media

Dave and I share a history, having worked together in the digital agency world about 15 years ago. Reconnecting brought back memories and insights into our professional and personal growth. Dave’s zeal for his web design agency, nestled in the heart of Horsham, West Sussex, was palpable. He shared his voyage from being an employee in various digital realms to establishing his agency, Made Simple Media, driven by a desire to redefine the industry standards for the better.

Who Are They?

Made Simple Media, established in 2015, is a web design agency focused on “making digital simple” for its clients. They are based in Horsham, West Sussex, with a dedicated London address to serve clients in the north. Their mission is simplifying digital challenges to foster business growth and enhance profitability.

What Do They Offer?

Their offerings span a comprehensive array of web design and digital marketing services designed to ensure a seamless and efficient online presence for businesses. These services include bespoke web design, development, e-commerce solutions, SEO, social media integration, and hosting.

Key Services:

  • Bespoke Web Design: Tailored designs that reflect the unique aspects of your business, ensuring that every website is visually appealing and functionally robust.
  • E-commerce Solutions: Specialised packages that cater to the varied needs of online retailers, aiming to enhance user experience and streamline product navigation.
  • SEO Foundations: Ensuring websites have a strong technical foundation to perform well in search engine rankings and ongoing SEO services to boost visibility.
  • Concrete CMS Specialisation: Expertise in using Concrete CMS for website development, enabling easy content updates and management for site owners.
  • Social Media Integration: Leveraging social networks to increase brand awareness, sales, and customer engagement.

How Do They Work?

Made Simple Media emphasises a collaborative approach involving their clients at every project stage. Their process involves three key phases: planning, designing, and building. This approach ensures that the end product meets and exceeds client expectations.

The Process:

  • Exploration: Conducting research and competitor analysis to lay down a successful foundation.
  • Wireframing & Design: Developing sitemaps and wireframes and adding branding elements.
  • Development & Testing: Transitioning designs into interactive stages with custom coding and thorough testing before launch.

Why Choose Them?

Clients have praised Made Simple Media’s professionalism, responsiveness, and ability to deliver high-quality websites tailored to specific business needs. Their focus on overdelivering and ensuring client satisfaction is evident from the glowing testimonials and a remarkable client retention rate of 94% over the last five years.

The Core Values of Made Simple Media

One aspect that distinctly sets Made Simple Media apart is its unwavering commitment to quality and transparency. Understanding clients’ unique needs and visions and fostering a collaborative journey towards achieving them stands at the core of their operations. As I left our meeting, this ethos resonated with me profoundly; a renewed understanding of the essence of passion and dedication in nurturing a business.

The Power of Passion and Dedication

Dave’s narrative illustrates the belief that success is attainable with relentless hard work and an authentic desire to contribute positively. It’s a testament to the idea that the roots of a successful business lie in a passion for your craft and an unwavering dedication to excellence and value provision to your customers.

Surrounding Yourself with Inspiration

In the entrepreneurial landscape, the company you keep can significantly influence your journey. Surrounding yourself with individuals who inspire, challenge, and push you towards excellence can be the difference between stagnation and growth. It’s about building a network that supports your vision and drives you to achieve daily milestones.

Conclusion: Staying True to Your Vision

Whether at the inception of your business venture or years into the journey, maintaining a laser focus on providing value to your customers and pursuing your passion is paramount. Dave’s story serves as a beacon for aspiring entrepreneurs, highlighting that with passion, dedication, and the right circle of influence, the path to success is not just a dream but an attainable reality.

Leaving that pub, I was inspired and reminded of my reasons for stepping into the business world. It reinforced the belief that at the heart of every successful venture lies a deep-rooted passion for what you do and a commitment to make a difference, one step at a time.

Anthony Basker
Article by
Anthony Basker
Anthony Basker is the CEO at Ronins. He’s an accomplished entrepreneur, award winning tech founder, author and terrible guitar player, with a wealth of experience in delivering websites, apps and digital platforms for some of the worlds largest global brands.
More about Anthony
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