Crafting digital products with beautiful user interfaces
We design user experiences that move the needle for ambitious businesses. From scale-up founders chasing market share to enterprise teams overhauling global platforms, we’ve helped leaders turn underperforming digital journeys into growth engines. Based in London and Surrey, our UX agency works with clients across the UK and worldwide to deliver experiences that aren’t just beautiful, they’re built to convert, retain, and scale.
Complexity is where we thrive. Whether it’s streamlining a multi-market B2B platform, re-engineering a consumer app used by millions, or reshaping an e-commerce journey to capture high-value sales, our approach is commercial to the core. We embed ourselves in your business, uncover the user behaviours that drive results, and design intuitive pathways that connect people to what they need, and you to the outcomes you’re chasing.
OUR UX AND UI DESIGN SERVICES
What Success Looks Like
For us, great UX is more than aesthetics, it’s the point where user needs and business goals meet. We create digital journeys that feel effortless to navigate yet are engineered to drive action, whether that’s a purchase, a sign-up, or deeper engagement.
From London and Surrey, we partner with scale-ups, enterprises, and global brands to deliver experiences that cut through complexity, remove friction, and keep your audience coming back.
Problems We Solve
A digital product can look good and still fail. Users drop off mid-journey, navigation confuses more than it guides, or the experience struggles to adapt as you grow. We’ve seen it happen in every sector, from SaaS to e-commerce to enterprise platforms.
We solve it by stripping out friction, simplifying complex workflows, and designing journeys that make sense to users while delivering on your commercial objectives.
We Optimise
Launch isn’t the finish line, it’s the start of a feedback loop. We analyse behaviour, test alternatives, and refine the details that keep your UX performing long-term.
As your business evolves, so does the experience. We adapt content, flows, and features to match your growth, ensuring every interaction keeps its edge and every update aligns with your strategy.
Some of our latest UX design projects
CATCH APP AND WEBSITE UX
Elevating the angler’s user experience
ORBUS SOFTWARE WEB DESIGN
Helping a market-leader architect their clients’ digital futures
HURTWOOD HOUSE
Driving growth through digital marketing support
ENGAGING USER EXPERIENCES
What We Build
Product & service platforms: High-traffic web and mobile experiences that handle complex journeys without overwhelming the user, engineered for clarity and speed.
E-commerce & transaction flows: From first click to checkout, we design frictionless buying journeys that reduce drop-offs and boost order values, across devices and geographies.
Multi-market & multilingual systems: UX frameworks that adapt to multiple languages, currencies, and cultural contexts without breaking flow or performance.
Data-rich dashboards & portals: Interfaces that turn complexity into clarity, surfacing what matters most, making decisions faster, and reducing cognitive load.
Future-proofed architectures: Flexible, modular design systems that grow with you, supporting feature rollouts and product pivots without rethinking the whole UX.
OUR UX DESIGN COMPANY PROCESS
How We Deliver It
Strategy first approach: We start with deep discovery, mapping user needs, business goals, and market dynamics before a single pixel is designed. Every flow, touchpoint, and interaction is built to serve your audience and accelerate your growth.
Custom journeys, no bloat: We strip out anything that slows your users down. No templated fluff, no wasted clicks, just lean, high-performance UX that works at speed and scale.
UX & brand integration: Your brand isn’t just a logo; it’s how users feel when they interact with you. We design interfaces that make that feeling instinctive and actionable, guiding users toward decisions that matter.
Conversion baked in: From navigation structures to call-to-action placement, every design decision is rooted in behavioural insight and tested to maximise engagement and ROI.
Ongoing optimisation: We don’t ship and vanish. We measure, test, and refine your UX over time, adapting to shifts in your market and keeping you ahead of competitors.
PRODUCT DESIGN SOLUTIONS
Our Point of View
UX as a growth engine: We see UX as a measurable driver of revenue and retention, not a design add-on.
Ruthless empathy: Every decision is shaped by a deep understanding of your users’ goals, frustrations, and behaviours.
Commercial focus: We challenge assumptions, strip away distractions, and design journeys that accelerate key business outcomes.
Adaptive mindset: UX is never “done”, it evolves alongside your business, technology, and audience expectations.
Uncompromising standards: We prioritise clarity, speed, and performance in every interaction, ensuring your product works hard at every touchpoint.
FAQs
Questions we are asked before we are hired
How do you start the UX design process?
Our ux design process begins with user research and global ux research to understand your target audience, user personas, and pain points. As a ux design agency in London and Surrey, we involve real users early through usability testing and interactive prototypes. This ensures we uncover opportunities, refine user flows, and shape a seamless user experience before engaging our development team. The approach works across various industries and different sectors, ensuring every project is set up to succeed.
What makes your ux ui design different?
We combine the skills of a senior ux designer and ui designer to deliver balanced visual design and visual communication. This mix ensures a seamless user experience across mobile phones, web apps, and web design projects. By integrating information architecture with interactive prototype testing, we deliver UX UI that aligns with design leaders’ standards. Our problem solving abilities and effective communication mean we work well with other designers and the development team, even on complex software or existing product improvements.
Do you work with mobile app projects?
Yes, we design mobile app interfaces for more users, leveraging UX UI design principles to optimise for mobile phones. We focus on user flows that reduce friction and improve usability testing outcomes. Our ui designer and other designers work closely with the web development team to ensure each product launch is smooth. Whether you’re targeting different sectors or various industries, our mobile app design process blends visual design with functional performance to solve real problems and keep users engaged.
Can you improve an existing product?
Absolutely. We start by conducting user research to understand user behaviours and identify pain points in your existing product. Our ux designer then revisits the design process, focusing on improving information architecture, UI design, and visual communication. By developing interactive prototypes and testing with real users, we ensure improvements meet the needs of your target audience. We’ve worked across various industries and with design leaders to bring more users to refreshed products, making them competitive in different sectors.
How do you ensure effective communication?
Effective communication is critical in user experience design. We align ux designers, ui designers, other designers, and the development team to work toward a shared vision. Our design leaders ensure user flows, visual communication, and content management are consistent. We integrate usability testing, interactive prototypes, and AI-assisted tools like chatbots into the design process. This approach supports product launch success in various industries, making sure the end result resonates with your target audience and solves real problems effectively.
What industries have you worked in?
We’ve worked in various industries and different sectors, including web development, web apps, mobile app design, and software for blockchain, AI, and chatbots. Our ux design agency in London and Surrey has collaborated with design leaders and development teams to deliver seamless user experience solutions for clients. We’ve supported existing product upgrades and new product launch projects, always grounded in user research and usability testing to understand user needs and ensure the design process solves real problems efficiently.
Do you offer web design and development?
Yes, we combine web design and web development expertise to create seamless user experience outcomes. Our ux ui design approach starts with user personas, information architecture, and interactive prototypes. This ensures the ui design and graphic design meet both functional and aesthetic goals. We test with real users on mobile phones, web apps, and other software platforms to refine user flows. Whether upgrading an existing product or preparing for a product launch, our process delivers more users and better engagement.
How do you test your designs with real users?
We run usability testing with real users to understand user behaviour and validate design decisions. This includes interactive prototype sessions, mobile app trials, and web apps in various industries. The ux designer and ui designer collaborate with other designers to refine the user experience design before product launch. We observe user flows, assess visual communication, and check information architecture. This ensures our UX UI design solves real problems and meets the needs of your target audience effectively.
Can you integrate AI or chatbots into UX?
Yes, we integrate AI and chatbots into the ux design process to enhance user experience design. Our ux designer and development team ensure these features align with usability testing outcomes and information architecture. By focusing on user flows, visual communication, and problem solving abilities, we make AI and chatbot interactions intuitive. Whether for web apps, mobile app experiences, or other software, we ensure these tools work seamlessly for more users in different sectors and various industries.
How do you handle complex information architecture?
We approach information architecture by conducting global ux research and creating clear user flows. Our ux ui design team includes ux designers, ui designers, and other designers to structure content management systems effectively. We test interactive prototypes with real users to ensure the design process supports your target audience. Working closely with the development team, we optimise web apps, mobile phones, and web design for seamless user experience, ensuring the structure works across different sectors and various industries.
What is your approach to graphic design in UX?
Graphic design is integral to our UX UI work. We balance visual design and visual communication with usability testing and interactive prototypes. Our ux designer collaborates with the ui designer to align design elements with user flows and information architecture. This ensures the design process solves real problems and enhances the overall user experience design. Whether for a product launch or existing product refresh, we deliver results across various industries and different sectors, attracting more users effectively.
Do you work with design leaders and teams?
Yes, we collaborate with design leaders, ux designers, ui designers, other designers, and the development team. We focus on effective communication, problem solving abilities, and user research to align the entire team. Our ux design agency works across various industries, from web design to blockchain and AI projects. By testing with real users and refining user flows, we ensure the ux ui design process creates a seamless user experience that solves real problems and engages more users.
We partner with pioneering brands that put user experience at the heart of their business
