When you are putting together a mobile app requirements brief, the first thing to do is outline the goals and objectives of your app. You can then use these goals and objectives to create a worksheet that will help you assess your app more effectively.
To outline your goals and objectives, look at what your App is supposed to do. What is the purpose of your app? What will it do? Why will someone use it? Write down all of these things.
When you look at what your App is supposed to do, write down what it does well, and what it could improve upon. For example, if one of the goals for your app is that it should be easy to use, ask yourself ways in which you can make it easier for users.
Once you have outlined these points about what your app should do, think about how you are going to test these different aspects of your app. If you want to make sure that the audio in your app works well enough for users to enjoy listening to music through their headphones while using the app, how are you going to test this aspect?
If you are making an educational app, how are you going to test that the users learn something from using the app? One way might be by asking questions that require them
Focus on solving a problem
The first step in answering this question is to ask yourself, why do you need the App at all? Why will your customers want it? For instance,
if you are looking for an App for your business you might need one to help your customers find out where they can buy your product or service or use some of your services. You could also use an App to help your employees with their work or to help them connect with each other. Think about what you want to achieve through using this App.
The next step is to think about why people would use this app over any other way of solving this problem. Is there anything that makes it better than the alternatives? What is special about it?
Once you have answered these questions you can clearly define what problem you are trying to solve and what makes your app stand out from others. It may be useful for you to draw out a diagram illustrating how your idea will work.
Define your target audience
Target audiences are those who are going to be the main users of the app. They should have a clear specification of who is their target audience so that they can decide on what kind of application to develop. The first step is to decide on the target audience.
Marketing professionals recommend that you don’t create an app unless you know the kind of users it will attract. Wise decision making depends on knowing your market well. While creating an app, it is good to ask yourself questions like: Who will use the app? How old are they? Are they male or female? Etc.
After you have clearly identified your target audience, write down their requirements for your mobile application. The way you ask them may vary depending on what type of user you are targeting. For example, if you are targeting students, then you should ask them questions about how they study and what books or resources they use for study. The same goes for employers or any other type of user.
Research any competitors
Who are your competitors? What are their strengths and weaknesses? If there is already an app that does what you’re proposing, how are they doing in the market? What are their reviews like? What are other people saying about them?
If there are competitors that you don’t know about, do some research on them too. Find out who they are, who their customers are. Look at their websites to understand what they do, how easy it is to use their product, what value it adds to the customer etc..
Choose your technology carefully
If you are planning to develop an application for mobile devices, there are essentially three programming technologies to choose from— native apps, mobile websites, and hybrid apps.
Native mobile apps are developed in the language specific to each platform e.g. Swift for iOS, Kotlin for Android. The advantage of using a native app is that it gives you access to all the hardware features of the device, including GPS units, cameras etc. The disadvantage is that the app can only be used on one platform at a time.
This is why companies like Facebook have spent fortunes developing software frameworks like React Native which will help developers convert their apps into something that can run across all platforms.
Mobile web apps are developed in HTML5 or CSS3 and are designed to run inside a mobile browser window. The advantages of this model are that it is easy to create and maintain once you have familiarized yourself with the various ‘Mobile Frameworks’ available today e.g., React, Angular, Larabel or Node.js and they can be used across multiple platforms as well as on PCs and tablets.
Setting a budget
Budgeting your App project is important. You need to decide how much you are willing to spend on the different phases of the App development process. You will need to do a lot of research, and be prepared to make changes. Let’s start by looking at the project from a financial point of view.
The total cost of an App can be divided into two main areas:
The Design & Development Phases – This is where a lot of people go wrong because they don’t understand that this is not a one-off cost.
Once the design work has been done, it needs to be maintained and updated as necessary, to keep it fresh and relevant. And once the code has been written, it needs to be maintained and updated as necessary, so that bugs are fixed and new versions developed for older versions of the operating system etc.
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