THE CHALLENGE
Learning off campus is on the rise – a trend accelerated by Covid-19. Online study means students can now earn a degree in a more flexible way, at their own pace. ECCO have responded by using social media for lead generation.
When Ronins were approached by ECCO to create a suite of landing pages for their Facebook campaigns, we understood that a high-performing conversion rate was critical to the success of the campaign.
Social Lead Generation Campaign
This first phase, incorporating an updated brand identity was conceived and completed in just six weeks. The learning gathered will help inform the next step in their campaign.
